One evening, one room, PreSales leaders who carry the same problems you do. Three talks, breakouts, then dinner — and no vendor pitch anywhere in it.
Recap of our last SE Leader dinner in Frankfurt. Pressing play loads the video from YouTube and allows YouTube cookies.
You are usually the only person in your company with your problem. Headcount you can't justify with a number. A CRO who wants pipeline coverage. A team asking what their career even looks like. Nobody two doors down has been there.
The PreSales Leadership Community EMEA exists so you have peers to ask. Roughly 250 leaders across EMEA, free, application only, and nothing is ever sold in it. In London we do it face to face: short talks that each open an argument, breakouts where you actually work on your own situation, and dinner afterwards where the real conversations happen.
“That's what you built. We just hold the doors open.”
AI pushed the price conversation to the front of the deal, and outcome-based models mean solutioning and commercials are now the same job. Dola Akinduro on why PreSales can no longer stay out of the room and what that changes for the role.
Alex is finalising the angle. Scaling a Solutions Engineering org across EMEA is the territory.
The KPI conversation, done properly: which numbers actually defend headcount, which ones make your team optimise for the wrong thing, and how to present either to a CRO.
Tap a session for detail.
AI has moved the price conversation to the front of the deal. Outcome-based models mean the solution and the commercial construct get designed together, not handed from one team to the next. That puts PreSales in a room most of us were told to stay out of. Dola makes the case that solutioning without commercial ownership is no longer solutioning at all and shows what changes for the role, the skill profile, and the way we coach our teams. Twenty minutes, a clear position, and time for your objections afterward.
Alex is finalising the angle. Scaling a Solutions Engineering org across EMEA is the territory.
The KPI conversation, done properly: which numbers actually defend headcount, which ones make your team optimise for the wrong thing, and how to present either to a CRO.
Officially. There are usually plenty of options nearby for whoever isn't done.
Every seat in Londongoes to someone who leads PreSales, Solutions Consulting or Sales Engineering — first-line managers up to VP. No vendors working the room, no recruiters, no one selling to the people next to them. That's the only entry rule, and it's why the conversations get past small talk.
PreSales, Solutions Consulting and Sales Engineering leaders — first-line managers through VP. The one hard requirement is that people report to you. We don't make exceptions for individual contributors, however senior — the whole room is built on everyone carrying responsibility for a team. Every application is reviewed by hand.
It's a commitment fee, not a ticket. Free in-person events get a lot of no-shows, and every one of them wastes a seat someone else wanted. It covers everything on the day: the event itself, food, drinks and a goodie bag. The community itself is free and stays free.
No. Nothing from the SE Rockstars side, nothing from the hosting company, nothing from the speakers. That rule is the whole reason the room works, and it has held for three years.
Yes — seats go to members, and membership is free. Apply for the community and you can book your London seat as soon as you're approved.
Come for the evening part and say so when you register. We'd rather have you for half the evening than not at all.
English throughout — talks, breakouts, dinner.
€49 incl. VAT — a commitment fee, not a ticket price. The room only works if the people who say yes turn up. It covers everything on the day: the event itself, food, drinks and a goodie bag.
Seats are for community members — free to join. Already a member? Sign in.
